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Sound logo and speaker casting for COVESTRO

Campaign: Pushing boundaries

Task

As one of the leading companies for material solutions, COVESTRO assigned us to develop a sound logo and conduct a speaker casting for an image film voice-over.

Approach

For the selection of suitable speakers and for the development of the sound logo, COVESTRO’s brand values played a particularly important role. The attributes “curious”, “courageous” and “colorful” clearly set the tone for the creative concept and production.

Result

The result is a successful interplay of sound, voice and video, which not only reflects the company values “curious”, “courageous” and “colorful”, but underlines fascinatingly COVESTRO’s goal to push boundaries and make the world a better place to live in. The Sound Logo is now used in various corporate films and media.

Credits

  • Client: COVESTRO
  • Agency / Campaign: Serviceplan Köln
  • Image Film: foam studio
  • Sound Logo Concept: WESOUND
  • Casting and setting: WESOUND
  • Copyright pictures: COVESTRO

Services

Brand
Brand
Voice
Voice
WESOUND