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Smartspeakers and voice assistants

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Interview with Lars Ohlendorf in HORIZONT

Sounds good. Smart speakers and voice assistants open up new touchpoints for brands. To profit from them, brands need their own audio identity. But this is tricky.

In this HORIZONT article from January 17, 2019 you can read what Lars Ohlendorf, our Head of Design, says about it.

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