21. October 2016 In his interview about music and sound with W&V, Carl-Frank-Westermann talks about the importance of using sound for the holistic production of a TV commercial. Furthermore, the founder of the Sound Agency WESOUND in Berlin reveals his top ten of music and sound in advertising. Besides the commercial of Hornbach “Du lebst. Erinnerst du dich”, he also refers to legendary classics like the “Procon Ten” commercial from the eighties from Audi. Listen and see more here.