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Spark Conference 2019


#Spark19, Marketing Conference for Digital Natives in Copenhagen on 15th November 2019

Spot on Sound at #Spark19. Takeaways from the SENSEation were:

• Audio has become interactive and can be customized.

• Brand sound for voice assistants is still in a very early stage. Let’s develop it further.

• Access to audio technology in digital media has been democratized which is a good thing as such. But beware of bad sound design because it’s a real pain in the …ear.