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MARKENFESTIVAL 2023: Team Deutschland


The brand sound of Team Deutschland

In his presentation, Carl-Frank Westermann provides insight into the brand sound development of Team D, the brand of the German Olympic Sports Confederation – from acoustic brand fit to implementation along the entire customer journey.

Thanks to Florian Frank, Purna Stransky, Jens Behler and the rest of the DSM team for the continued inspiring collaboration! #RoadToParis